Commercials

between me (Angry Teti) and Byzantine.

The scene: While watching some show at hulu last night, we got the opportunity to view this commercial about 14 times. I found it easy enough to ignore, but on about the 3rd or 4th go-round, I was recalled from my reverie by this comment from Byz:

Byz: I don’t understand this commercial.

AT: [peers at screen] I think they want you to buy a car.

Byz: Like, I don’t understand the words he’s saying.

[AT listens intently]

Commercial: One door for “buzzin’”…One door for, yeah, you…

AT: The car has four doors?

Commercial: …It’s car…

Byz: [Affecting accent of John Rhys-Davies in the Indiana Jones movies, specifically the line “You are named after the dog?”] One door for crazy…One door for you…Is car!

AT: What is car? Is thing with doors!

Epilogue: Apparently, a “shwayze” is a person. And it remains to be seen whether the key to the car-buying hearts of Gen Y is the presence of four doors, and the absence of indefinite articles.

So Be Kind Rewind is coming out in a few short days, and I’m really looking forward to it. I think this the first movie of ‘08 that I’m excited about, in fact.

The premise (two dudes accidentally erase all their VHS tapes, and decide to re-shoot them all by themselves) might seem either far-fetched or hokey to you, or maybe you’re not a Jack Black fan. Even if both of those hold true (and I can understand being annoyed by Black at times, though I really think he’s good in quite a few things), I still think you should approach the movie with an open mind.

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There’s a new Geico Caveman commercial, and I think it’s my favorite:

I’m impressed that they were able to top the original:

The humor works really well in 15 and 30 second spots, but I wonder how it will do in sitcom format.